Build a Produce Pot o’ Gold
St. Patrick’s Day Sunday Brings Luck in the Produce Aisle
Eaters celebrate St. Paddy’s Day with some important produce items, and the gold and rainbows of the holiday create fun merchandising opportunities.
Get ready for a lucky week with:
Early Bird Displays: Don't be caught short. Start setting up your St. Paddy's displays five days before the big day. Make sure shoppers can't resist the colorful and thoughtful bounty by including items that make them think of a pot of gold, like Gold Nugget mandarins and Oaxacan Gold pineapples.
One Stop Shop: Cross merchandise with all the ingredients shoppers are looking for by building a convenient one stop shop in the produce department. Bring in Dubliner cheese, Guinness beer and unique mustards to round out their table.
Spotlight on Veg: Focus on the essentials. These colorful veggies will not only add a festive touch but also cover the core ingredient list for eaters’ holiday feasts.
GOTTA GET GREEN CABBAGE
It’s just not St. Patrick’s Day without a cabbage dish on the table. Order plenty of organic green cabbage and get ready to restock. For folks that want to branch out, be sure to have tiny green cabbages, also known as Brussels sprouts, front and center too.
PILES O’ POTATOES
From little Nugget potatoes to big Russet, this holiday revolves around potatoes. It’s the perfect time to try out a new variety or pack for folks who are looking for something special, and be sure to stock up on Ladybug Brand® 3 lb. kraft bags of the essentials.
RADIANT RAINBOW ROOTS
What if the rainbow is the pot of gold? Gorgeous organic rainbow carrots are a perfect fit for St. Paddy’s Day, whether they end up in a stew or a salad. Don’t overlook other roots like parsnips, turnips and rutabaga either.
GOBS OF NW GREENS
It wouldn’t be the 17th of March without plenty of green, so make sure your department doesn’t get pinched by stocking up on Northwest grown greens. This year’s mild winter means organic Italian kale raab, Purple Sprouting Broccoli and bunch spinach are already ready for folks looking for Northwest flavor.
So, get those displays ready, stock up on recipe staples and showcase the best of green, gold and rainbow in your produce aisle. Let the shenanigans begin and may your St. Paddy's Day sales be as prosperous as a pot of gold.