Foods in Season: Satisfying the Growing Wildcrafted Market
In the mid-1970s, John Anderson worked at a plywood mill in White Salmon, WA. While the mill filled his weekdays, John’s true passion consumed his free time. On weekends he could be found in forests in the Columbia Gorge, expanding his understanding of the land and the edible feast it offers. Long before “wildcrafted” and “foraged” would grace the menus of the Northwest’s trendiest restaurants, John began introducing Portland chefs to what he felt was a compelling way to eat: seasonally and from the forest.
Finding chefs initially reluctant to expand into unfamiliar varieties of foraged foods, John remained diligent in demonstrating to local restaurateurs and eventually grocers why their customers should know and love Morel mushrooms.
The industry has certainly evolved. John’s son, Johnny, now Vice President of Foods in Season, chuckles at the notion of having to convince any present-day customers about the culinary merits of a Morel.
Along with his two siblings LaDawn and Jared, Johnny now runs Foods in Season, which his father founded in the early 1980s after he quit his mill job. Johnny remembers the company’s earliest days, when his father would pile them into the family RV in late May and spend the next few months traveling through Oregon, along the northern California border, and over into rural areas of Idaho, guided by what could be foraged and when.
Family-founded and operated, Foods in Season is proud to have cultivated relationships with other families of foragers who they still work with closely to this day. “We’ve worked with the same folks since the 80s,” Johnny shares. “Some of them, we’re now working with their kids.”
These relationships have been foundational in Foods in Season’s success. They have allowed the business to reliably source the best foraged goods from the Pacific Northwest and beyond. What began with Morels and Chanterelles has expanded into an impressive list that also boasts spring greens and other specialty foraged goods from many US regions.
Ramps, for example, is one product sourced from Michigan that the company relies on a long-time partner to forage. For over ten years, a partner family that resides in Washington state has traveled to Michigan to forage and ship 80 percent of the Ramps that Foods in Season sells each spring.
Foods in Season and their partners’ depth of knowledge and intimacy with the land help craft their teams’ nomadic, seasonal journeys to forage varieties that typically appear for very short windows of time. Their teams may begin one mushroom variety’s season in the Rogue Valley, then onto Mt. Hood, and eventually into the Cascades. They closely monitor the weather patterns and temperatures that create the correct conditions for growth and harvest.
The wildcrafted goods that OGC sources from Foods in Season are a main portion of the small percentage of total items purchased annually that aren’t certified organic. Though the foraged industry isn’t subject to the same certifications as agriculture, they are limited by various bureaus, such as National Parks, to how much they can lawfully forage and from where. Food safety procedures are also closely monitored by third-party agencies, and Foods in Season is stringent on ethical harvest and food safety protocols both in the field and in their warehouses.
If there were any remaining doubts amongst consumers about their interest in wildcrafted foods, they’re quickly dissipating. Trends in recent years have positively impacted demand for foraged foods as consumer knowledge around the health benefits of wild mushrooms and Nettles has increased.
Johnny also notes that the pandemic has positively impacted their business, even though sales to restaurants have declined amidst social distancing protocols. Eaters are translating restaurant experiences into their kitchens where they are keen to explore less-familiar ingredients.
Beyond an interest in sharing food that they’re passionate about, Food in Season is enthusiastic to see this upward trend as their success translates to the livelihoods of the families they have long worked with.
OGC is thrilled to offer products from Foods in Season throughout the year, with spring presenting one of the best opportunities for enjoying wild foods. Check out the wildcrafted availability chart to plan for the year to come, and read on to learn more about the six spring items available this month!