Radicchio & Chicory Toolkit

With shoppers searching your department for the new and novel, the time is right to bring in a rainbow of organic radicchios and chicories. Ubiquitous in Italy, these vibrant, bitter greens have been becoming a popular addition to salad bowls in North America too. The Northwest crop kicks off in October and extends into winter for the perfect opportunity to bring shoppers an exciting alternative to lettuce during cooler months—though these leaves are also at home on the stove.