Push is on to grow consumption of organic radicchio
What's Fresh, News and Press Tedd Simmons What's Fresh, News and Press Tedd Simmons

Push is on to grow consumption of organic radicchio

The Northwest assortment includes a number of varieties such as Chioggia, Castelfranco and Treviso alongside Lusia, Verona, Rosa/Rosalba, Variegated Chioggia, Bianco and others, plus chicories such as Sugarloaf and Puntarelle. Sugarloaf is typically among the first varieties harvested, while Bianco, Castelfranco, Chioggia, Lusia, Treviso and Verona begin in October.

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Radicchio & Chicory Toolkit

Radicchio & Chicory Toolkit

With shoppers searching your department for the new and novel, the time is right to bring in a rainbow of organic radicchios and chicories. Ubiquitous in Italy, these vibrant, bitter greens have been becoming a popular addition to salad bowls in North America too. The Northwest crop kicks off in October and extends into winter for the perfect opportunity to bring shoppers an exciting alternative to lettuce during cooler months—though these leaves are also at home on the stove. 

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