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2024 Stone Fruit Season Forecast with Category Expert BK
Meet OGC Buyer Brian Keogh (a.k.a. BK) in the orchard to kick off the start of the 2024 Stone Fruit Season.
Stone Fruit Toolkit
Ring the bell and sound the alarm – stone fruit harvest is starting in California with the first organic apricots hitting OGC’s docks this week and red cherries following closely behind. By June, the first nectarines and peaches will arrive and finally plums and pluots.
To help guide you through this delicious season, we’ve put together a Stone Fruit Toolkit full of resources.
Import Pear Toolkit
This months-long season offers a variety of sizes and colors to incorporate into lush pear displays and plenty of delicious flavor and texture for fresh eating and incorporating into recipes.
Hoping to learn more about import pears, pick up merchandising tips or get your hands on downloadable POP to educate shoppers and drive sales? We have a toolkit for that!
NW Grown Rhubarb Toolkit
First of the season, organic Northwest grown rhubarb is just around the corner! Prepare for these ruby-hued stalks with a collection of resources to help educate staff and shoppers.
Ladybug Brand Purple Sprouting Broccoli Toolkit
The darling of colorful crucifers, Purple Sprouting broccoli (PSB), is getting ready to make its spring-time debut! Use this collection of resources to help educate your staff and shoppers.
Cherimoya 101
This unique fruit with sweet, creamy tropical flavor from our friends at Cunningham Ranch in southern California is sure to tempt curious shoppers. With a custard-like texture and one-of-a-kind taste like a blend of banana, pineapple, strawberry and papaya, organic Cherimoya is a delight for the taste buds.
Squeeze Something Good
Demand for citrus is strong with varieties flying off the shelf quickly. As shoppers continue to fill their carts with healthy favorites to fuel their feel-good new year routines, now’s the perfect time to encourage them to explore the full citrus category through juicing! From familiar favorites like oranges and grapefruits to more specialty varietal citrus, there are plenty of terrific flavors to squeeze out of the season right now.
Learn more about some of the varieties perfect for fresh juicing and mixing into cocktails, too.
Move More Citrus with Tasting Demos
Citrus season has hit its midpoint with an enticing array of organic varieties to satisfy every eaters’ needs. Now is the perfect time to showcase in displays all the sizes, colors and flavors available and invite shoppers to sample each!
Setting up a successful demo in your store is a proven way to drive category sales and can be easily executed with a few considerations and details in mind.
Mushroom Toolkit
Home to a great diversity of culinary wild and cultivated mushrooms, the western region of the U.S. is known for being a mushroom paradise. Eaters are exploring the world of mushrooms, and specialty varieties are growing in popularity. Versatile, tasty, and filled with nutrients - with so many unique sizes, shapes, colors and flavor profiles, there’s a marvelous mushroom for every moment.
NW Kiwi Berries: Go Big Now!
Northwest grown organic kiwi berries have arrived and It’s a banner year, OGC Buyer Jess Hardin reports. “Weather and crop management have aligned in Southern Oregon, making this is a killer year for kiwi berries! Volume is high and eating quality is fantastic.”
Apple Toolkit
There’s a lot to know, love and share with shoppers about the apple category. To help you move more apples this season, use OGC’s Apple Toolkit. Complete with POP, merchandising tips and more, this toolkit is your go-to resource during apple season.
Keep Excitement High for Stone Fruit to Capture Late-Summer Sales!
Here’s where to focus energy for the next few weeks by building prominent displays for a strong finish to stone fruit season that supports growers all the way to end.
Get Ready for Mountains of Magnificent Magenta Dragon Fruit!
Looking for ways to add excitement and color to tropical displays? Organic magenta Dragon Fruit is the answer!
Move More Nuts from Braga Organic Farms with Grower POP!
For convenient summer snacking on the go, now’s a great time to highlight the tasty line of nuts and nut mixes from our friends at Braga Organic Farms.
Nature’s Candy: Goldline White Peach
Tasting like gummi peach rings, but better, this organic white peach is a delicious addition to late summer eating.
Grape Toolkit
Great grapes from OGC are a nearly year-round staple that shoppers enthusiastically seek out. From organic seedless table grapes to candy seedless, specialty varieties to Northwest-grown options and now Ladybug Brand recyclable grape totes, there’s a lot to know and love about this tasty category.
It’s Peak NW Melon Season!
OGC coworkers visited growers across the Northwest last week to check on this year’s harvests of Oregon and Washington-grown melons. From the Willamette Valley to Eltopia, Washington and Hermiston, Oregon organic melon magic is happening across the region and now’s the time to go big on these tasty varieties!
Get OGC’s Grape Primer
From organic seedless table grapes to candy varieties and specialty types, use this Primer to learn about the more than 25 varieties OGC offers!
There’s Plenty of Pretty Plums & Pluots!
CA Season Still Going Strong, Northwest Options Now Available
With new varieties rolling in every week, these juicy gems of stone fruit season continue to delight shoppers.
It’s Time to Promote NW Specialty Melons!
From arid eastern Washington, grower Alan Schreiber of Agricultural Development Group is harvesting a delicious collection of organic specialty melons.